There have been myriad predictions following the U.S. Supreme Court's decision to uphold the Affordable Care Act. However, healthcare executives still appear to have differing opinions on what impact it will have on the health insurance leads agents buy.
According to a recent industry-wide poll from the Adaptive Business Leaders organization found that 38 percent of executives felt that the ACA had already opened up some avenues for growth. However, at the same time, 45 percent said that the bill's impact had been neutral up to this point while 17 percent reported a negative result.
"As our responses clearly show, not everyone in healthcare is embracing the ‘uncertainty’ that accompanies the law's enactment," said Mimi Grant, president of ABL. "On the other hand, one forward-thinking survey respondent shared: 'I plan to be in a position to use this as an opportunity regardless.'"
She added that the perceived impact of the law will vary widely depending on what part of the healthcare industry people are in. The poll found that 40 percent of healthcare providers said that it had been a positive and only 12 percent felt it was having a negative outcome. In contrast, just 3 percent of respondents in the life science sector felt that it was a positive, while 32 percent called it negative and an additional 8 percent characterized the impact of the reform bill as disastrous.
Most executives felt that the reform law would have outcomes in each of the three most-common projected impact subjects – industry consolidation, transparency in care and costs as well as cost-cutting or more value-based pricing models. A full 75 percent felt that the bill would result in reduced costs. However, 41 percent felt that such a shift would not be in their best interests. That opinion was strongest by life scientists and providers.